WhatsApp Lead Generation Agency

Landing pages with one offer and one action: open WhatsApp

Some ads need a page before the chat: a Google search, a promotion with details, a buyer who wants to see more first. We build and host single campaign pages that match the ad, answer the first questions and send the buyer into a tracked WhatsApp conversation.

Not a website project. Pipeline builds and hosts each page, so nothing waits on your website or your developer.

Why ad clicks lose buyers

Most businesses send paid traffic to a homepage, a catalogue PDF or a marketplace listing. Buyers arrive interested and leave without a conversation.

One page for every ad

Every campaign lands on the same generic homepage, so the message fits none of the buyers.

No clear next step

Price and availability are buried, and the only action is a long contact form.

Slow on mobile

Heavy pages load slowly on phones, where most Meta and Google traffic arrives.

Chats cannot be traced

WhatsApp clicks are not tied to campaign, ad or audience, so budget follows guesses.

What we build

Every page is designed around one campaign, one buyer segment and one next action.

01

Campaign landing pages

A focused page per campaign or buyer segment, matching the ad message so the click continues the same story.

02

WhatsApp entry points

WhatsApp buttons with prefilled messages that tell sales which campaign, offer and ad the buyer came from.

03

Short qualifying form

A fallback form with two or three qualifying questions for buyers who prefer to be contacted.

04

Price list and catalogue requests

Price lists, catalogues or brochures delivered on WhatsApp, so the request starts a conversation instead of ending in a download.

05

Visit booking

A simple way to pick a time for a site visit, survey, tour or test drive, confirmed on WhatsApp.

06

Tracking and CRM connection

Meta Pixel and Conversions API, GA4, Google Ads conversions and UTM data passed into the CRM with every lead.

Included on every page

  • Mobile-first layout and fast load times
  • Message matched to the ad and buyer segment
  • WhatsApp action above the fold
  • Source-tagged WhatsApp message for every campaign
  • Conversion tracking for Meta and Google
  • Lead source passed to the CRM and sales team
  • Hosted and maintained by Pipeline
  • Ongoing testing of headlines, offers and forms

Where the page sits in the funnel

  1. Meta & Google ads
  2. Click-to-WhatsApp / Instagram
  3. Conversation
  4. Qualified lead
  5. Visit
  6. Purchase

The landing page is the capture stage. It only works when the ad before it and the WhatsApp follow-up after it are built on the same customer data, which is why we build it as part of the campaign, not as a separate website project.

How we build it

  1. 01

    Campaign brief

    We study the offer, price range, buyer segments and competitors for the campaign.

  2. 02

    Message and structure

    We define the offer, proof points and WhatsApp message for each buyer segment and ad.

  3. 03

    Design and build

    We design, build and host the page with tracking and WhatsApp entry points in place.

  4. 04

    Launch with the ads

    The page goes live alongside Meta and Google campaigns, with chats routed to sales from day one.

  5. 05

    Test and improve

    We test headlines, offers and layouts against qualified leads and visits, not clicks.

How we work together

Part of a campaign engagement

Pages are built and improved as part of ongoing Meta, Google and WhatsApp work.

Single campaign page

One page for a launch, promotion or new branch, with tracking and CRM connection in place.

We do not build full websites, online stores or microsites. Scope and price depend on the number of campaigns and languages; we quote after the WhatsApp Lead Audit.

Connected services

Google Ads

Search ads that send buyers to the page or straight to WhatsApp.

Visit & conversion optimization

Improving the path from chat to visit and sale.

CRM & lead management

WhatsApp qualification and follow-up for every lead the page captures.

Find where your WhatsApp funnel loses buyers

Tell us what you sell, which ads you run and where they send people today. We will show where buyers drop off and what to fix first.

Request a WhatsApp Lead Audit

Questions about landing pages

Do you build company websites or online stores?
No. We build single campaign landing pages that open WhatsApp. Full websites, online stores and microsites are outside our scope.
Why a landing page instead of our website?
A website serves many audiences. A campaign page speaks to one buyer segment about one offer and gives one clear action, which is what turns paid clicks into conversations.
Do you need access to our website or developer?
No. Pipeline builds and hosts the pages, so we can launch without changes to your website. We can point a subdomain of yours to them if you prefer.
Do we need a landing page at all?
Not always. Click-to-WhatsApp ads can open a chat directly. We add a page when the ad needs more explanation, when Google traffic cannot go straight to WhatsApp, or for retargeting.
Need Help?